Thursday, April 28, 2011

Retail check to see how Apple iPad2 will fare in India

The biggest gripe that customers had against Apple in India was that it was selling an old product i.e. the iPad at a premium and hence was not doing well. Now that Apple has launched a new product i.e. the iPad2 at a premium price, it would be interesting to see how it fares in India. The launch on 29-Apr-11 will surely create a buzz in the Indian consumer electronics market.

I look forward to doing a retail check this weekend to check out the reception that the iPad2 gets in India. I would be talking to salespersons and fellow browsers at the stores selling the iPad2

The initial response that I have received over multiple phone calls in the retail channel is that a lot of buzz is expected, but still no one is confident about the sales. Lets see how it goes.

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